Strictly Technical Coat-Making Course
by International School of Tailoring
Free video lessons
Only pay for material bundle – delivered to your door
Free express shipping worldwide
Offers End On 21 December 2024
Written by: Reza, Founder of International School of Tailoring and host of “How to Make a Bespoke Jacket” series.
We are International School of Tailoring (ISOT), providers of scientific tailoring education.
Our video lessons are strictly technical. They're published on YouTube @OFFICIALISOT and available to the entire world for free.
How to Make a Bespoke Jacket Series
We are making a 5-Module series called “How to Make a Bespoke Jacket”. It has caught the worldwide attention of professional and amateur tailors.
Students find our lessons the most scientific compared to other tailoring courses. They've also found them to be in-depth yet easy to understand.
Here is an overview of our modules:
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How to Baste a Jacket - Published
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How to Finish a Jacket - Upcoming 2025
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Principles of Pattern Cutting - Pre-production
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How to Fit a Jacket - Pre-production
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How to Draft a Jacket - Pre-production
Example of a lesson on canvas construction theory. I explain the purpose of each layer, the reason for different grain directions and the materials used.
So Far 66 Lessons Packed With
Distilled Knowledge
Last year, we released Module 1. It guides you through the steps of preparing a bespoke jacket for a fitting.
This is the first thing an apprentice must learn when working in a professional workshop. Students who are planning to work for a tailoring company, have a significantly higher chance of being accepted compared to students who don't have this knowledge.
Our lessons are well organised and crystal clear. No room left for misunderstandings. The level of detail we provide is unheard of. My language is scientific and my demonstrations simple.
Ranging between 10–120 minutes, our lessons give you distilled knowledge. I don’t ramble. I get to the point and I do it fast.
4-Step Lesson Structure
I introduce each principle with a separate theory lesson. I then demonstrate it with a simple exercise. Once you have understood the logic of it, we apply it to our jacket and evaluate the work.
For example, a lesson on collars would go like this:
1. Theory of collars; why they are the way they are.
2. Demonstration of principles; samples show you how the theory relates to the real world.
3. How to make and baste a collar; the actual steps.
4. Evaluation; what results to look for, common mistakes and how to correct (and avoid) them.
I designed this structure with intent. I want you to understand each technique deeply. And you will.
This structure is the opposite of quick and dirty explanations. These are common when learning in a workshop or a large class.
Often, the teacher’s time and attention are limited. Communication skills are poor. The result is confusion and bad logic. It leads to doubt, frustration and anger.
Screenshot of lesson 31 - How to baste an under-collar. I take you through the technical specifics of collars. The result is a deep understanding of each stage and a flawless collar.
What Would Be the Perfect Deal?
You should spend most of your time gaining knowledge and practicing techniques. Ideally at the lowest possible cost. But this is not easy.
Finding the relevant knowledge takes time. It's not always available. Making mistakes is costly (yet essential to your learning). Materials aren't cheap or easy to find.
The average tailoring course is expensive. Students keep telling me the same story: "I did not get my money's worth" or "the instructions were vague and didn't make sense". And they say this after spending between £3000-£10,000 on courses that promised them "industry secrets".
These factors make your journey difficult for nothing. The perfect deal must eliminate them. How else can you learn efficiently?
To solve these problems, I asked myself this question: "What would have been the perfect deal for me, when I was starting out?"
The Perfect Deal:
Free Knowledge, Only Pay for Materials
We made our lessons free. You don't pay for the knowledge. You only pay for materials (which you have to get anyway if you want to learn tailoring).
This leaves you with 2 options:
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Find, choose and buy your materials one by one.
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Buy the 26 materials you need, all at once, directly from us. They're wrapped in one bundle called Purple Box and promptly shipped to you with DHL Express. Free shipping worldwide.
Purple Box; the most efficient way to get started in bespoke tailoring. 26 professional trimmings and materials to make a bespoke jacket + mistake coverage service and worldwide free shipping.
You Will Get These Benefits
I believe that our approach is the ultimate solution: Free knowledge and easy access to materials. Just get yourself some tools and a bench to work on!
When you buy Purple Box, you'll receive the same materials as I use in the lessons. These materials are provided in the exact quantities you need. Consider the following benefits of Purple Box:
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Don't lose money on doubt: no need to buy extra lengths of each material “just to be safe”.
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Don't pay for shipping; get all your materials at once with free shipping. Not every shop has all the materials you need. Buying from multiple shops means paying multiple shipping costs.
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Stay relaxed; don't fear mistakes. We'll send replacement materials when accidents happen.
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Prepare for the real world; use professional materials. We buy from the same mills that supply professional bespoke tailors around the world.
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Save weeks of time; there is plenty to learn. Don’t let a material hunt rob your precious time. Start learning the techniques right away.
You can either spend weeks finding suppliers, paying multiple shipping costs, second-guessing your choices, and risk ordering the wrong thing, OR get everything you need from us with a single purchase.
Side by side comparison of what you'll make: Our basic Traditional Model (orange) and advanced Pagoda Model (green), pictured at a basting stage.
We Cover Your Mistakes
Purple Box includes a service which you won’t get anywhere else: If you accidentally ruin your material, we will send you a replacement for free!
Can you go to your local shop and ask them for a new piece because you made a mistake? They will think you’re crazy! But we know that mistakes are essential to learning. And I don’t want you to fear them. I want you to conquer them!
What You Will Make
You will make 2 jackets; a basic Traditional Model and an advanced Pagoda Model. Each model has its own unique playlist on our YouTube channel. I recommend you do them both if you want full mastery.
Both jackets are based on my personal pattern, not yours. Your time will come. Hear me out... There is reason to this madness!
At the Price of a Smartphone
By using my personal pattern (included in your Purple Box), we eliminate confusion. What you have in front of you is what I have in front of me. This puts all your focus on learning the techniques. Once learned, you can apply them on any pattern, including yours.
It also makes troubleshooting a breeze; if something seems wrong, you'll know that it’s not because of your material or pattern! I can put the jacket on and show you exactly how your results should look like.
Using the same pattern + materials enables accurate evaluation. Purple Box = Hyper Efficient Learning.
Add all these benefits up and you get what our industry has failed to offer in over 100 years:
A scientific training program that efficiently transforms you into a technical tailor, capable of analysing and solving any tailoring related problem without having to commit to a full-time, five-year apprenticeship...
...at the price of a smartphone!
Imagine the confidence you’ll have when you’re not afraid of the projects ahead. How much stronger will you feel? Nothing can stop you then...
No Charming Promises
I have removed every possible distraction. Each lesson builds on the previous one. You won’t start sewing buttons until your coat is done!
I don’t charm you with the promise of making the “perfect jacket according to your measures”. Instead, I focus your time and efforts on deep-learning the craft.
Remember, we are strictly technical here. Our lessons are in-depth. Do not read further if you’re looking for a shallow sewing course.
Here I am wearing my navy blue cavalry twill jacket with pagoda shoulders. Imagine having the ability to make this striking model!
Ending the "Tailoring Secrets" Nonsense
I did not start ISOT to pay the bills or to teach you the “secrets” of tailoring. I started ISOT to train the most intelligent bespoke tailors on a global level for my other company called Akeilā.
At Akeilā, we make sophisticated garments. Our clients seek novelty. They want striking garments made at the highest technical level. I train Akeilā tailors with the same videos that are available to you and the rest of the world. I am the user of my own product.
For centuries, lazy, vague and unintelligent explanations have plagued tailoring education. I want to end this.
It may sound exaggerated, but becoming a military aircraft engineer seems easier than becoming a bespoke tailor! This has to change.
Offers End On 21 December 2024
THE OFFER
Lesson 1 is waiting for you. Get your tools ready. Order your Purple Box bundle and start today. Because today I have 3 perfect deals for you to choose from:
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Basic Traditional Bundle + Atlas Professional Tailor's Thimble at £550 (save £40) ✔︎
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Advanced Pagoda Bundle + Atlas Professional Tailor's Thimble at £600 (save £40) ✔︎
OR
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Basic + Advanced Bundle + Free Atlas Gift at £895 (save £175) ✔︎
Choose your bundle before this offer ends. We don't do deals like this often. If you want to learn professional tailoring, then this is the deal of a lifetime. I genuinely believe this. All risk is on me.
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Our stunning Atlas Professional Tailor's Thimble in sterling silver. It's unique design helps you develop the right needle and thimble technique. Eliminates bad sewing habits. Available in 5 sizes. Does not make your finger green or brown. A must have if you want the best tools for the job.
My Promise to You: All Risk is On Me
This will be the clearest, smoothest, most in-depth tailoring course you’ll ever take, with zero % risk. As I said, all risk is on me:
If I fail to deliver on my promise, you can request a refund anytime during your learning process. This refund even includes potential customs charges that you’ve had to pay.
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"The new standard in bespoke tailoring education"